BUSINESS CARDS SET 1 – Font: SANSATION:

Hey Cynthia and Neal: The following 8 Business cards use the same font as the logo: “SANSATION.” The 8 logos after that use the font “MYRIAD PRO” for the contact information.

Spectrum Cards 1

BUSINESS CARDS SET 2 – Font: MYRIAD PRO:

Hey Cynthia and Neal: The following 8 Business cards the font “MYRIAD PRO” for the contact information. Compare to the first set of 8 cards (above) that use the font “Sansation.”

Spectrum Cards 2
Hey Cynthia and Neal! Click on any of the images on the page, and you’ll enter a slideshow. You can advance the slideshow either by hovering on the arrows (left and right) or clicking on the image. If you click outside of the image (‘between’ the images), you will ‘escape’ the slideshow.

ROUND 3 COMPS  – July 22, 2014

Hey you guys! On this round, I sort of re-worked the spectrum – the angle of it, etc. A little different, since instead of one big tooth, the spectrum is striking smaller teeth. The question was, how and where to orient the ‘reflection’ of the spectrum.

Also, I was trying to sort of create a ‘roof’ shape above the teeth –
just a balance of the angles on each side, to give it some symmetry:

  • the brush forming the left side of the ‘tent’
  • the angle of the rainbow forming the right side of the ‘roof’

These are the variables (things to look out for / differences) on these versions:

BACKGROUND COLOR or BKGRND image:

  • Black
  • White
  • “Dental Chart” – there’s only 1 in this group; the very last one, with black background, and I’ve turned it sideways in this version, to enclose / encase the logo. I wanted to focus on getting the teeth / brush / lettering / spectrum dialed in and not get distracted by the chart in the background. I look at the chart as more of a logo-condiment, than as part of the logo. Maybe we won’t even use the chart? Or maybe selectively.
  • Colors backgrounds:
    • Blue-gray;
    • Green/black fade;
    • Purple/black fade;
    • darkblue/black fade

Color of “SPECTRUM”: Gray, White or Rainbow color

Color of “DENTAL DESIGN”: Gray or white

Color of BRUSH HANDLE: Rainbow or Gray

Faded gray background / Raindbow “Spectrum”
Faded gray background / Gray-fade “Spectrum”
Black Background / Gray-fade “SPECTRUM”
Rainbow Brush / Rainbow “SPECTRUM”
Rainbow Brush – Gray-fade “SPECTRUM”
Design on Blue-Gray
Black and white + Grayscale Spectrum
Grayscale
Rainbow brush – Rainbow “SPECTRUM” on WHITE
Rainbow brush – Gray-fade “SPECTRUM” on WHITE
Gray Brush – Rainbow “SPECTRUM”
Gray Brush – Gray “SPECTRUM”
Gray Brush – FLAT COLOR Rainbow “SPECTRUM”
LOGO DESIGN – Spectrum Dental Lab Anchorage Alaska

ROUND 2 COMPS  – July 21, 2014

central anterior tooth with softer edge
central anterior tooth with harder edge + chart
central anterior tooth with softer edge + chart
central anterior tooth on black
central anterior tooth on black + chart
Full set of teeth on white
Full set of teeth on black
Full set of teeth on black + chart

ROUND 1 COMPS – July 17, 2014

Black Background – Font: Dean Martin
Black Background – Font: Remachine
Black Background – Font: Sansation – Rainbow
Black Background – Font: Sansation – White Type
White Background – Font: Sansation – Rainbow
White Background – Font: Sansation – Rainbow – No Dental Chart
Pink (flesh) Background – Font: Sansation – Rainbow
Pink (flesh) Background – Font: Sansation – Rainbow – No Dental Chart
Dark Side of the Tooth
Light Side of the Tooth
White Background – Font: Phoenix Sans
Showing design as black and white / grayscale
White Background – Shaded Text – Full Rainbow
White Background – Gray Text – Faded Rainbow