There’s nothing like a great story.
Let’s tell your story as a clearly articulated, cohesively well-crafted brand across media.
Immersive. Informative. Appealing.
Many organizations struggle with scattered messaging—one person does design, another builds the website; they hire a video person, and cobble together a marketing plan. I help clients move from fragmented ideas to a clear, unified presence.
My fractional creative services provide you with 35+ years of award-winning, senior-level creative vision and experience—without the cost of a full-time hire. Whether you’re an individual, startup, expanding your brand, or implementing a rebrand, we’ll co-create a creative direction that is cohesive, clear, focused, and integrated with your brand vision and business goals.
And Style.
Working with
SMALL BUSINESSES
that are ready to grow and want consistent creative direction and persistent market insertion.
ARTISTS & MUSICIANS
wanting to present more professionally while evoking the character and flavor of their work.
AUTHORS
navigating the self-publishing realm. IngramSpark/Amazon/KDP Design, layout, cover art, illustration, editing.
ENTREPRENEURS
who are building something meaningful and want a cohesive, distinct brand identity.
Services
CREATIVE PARTNERSHIP
Long-term support across branding, design, web, and video.
BRAND AND IDENTITY
Develop an authentic visual and verbal identity consistent across all media.
WEB DESIGN & DEVELOPMENT
Clean, effective, beautifully designed SEO-optimized websites. WordPress | Squarespace | Wix
VIDEO / STORYTELLING
Thoughtful, compelling video content that conveys who you are and what you offer.
PUBLISHING
Design, layout, cover art, imagery, illustration. Expertise with IngramSpark | Amazon/KDP..
ILLUSTRATION / IMAGERY
Award-winning illustration and imagery. Traditional and digital media. Visionary, editorial, children’s, conceptual.
Branding Overview: Hideaway Pizza, Tulsa OK
I was contracted as principal designer for Hideaway Pizza, Inc. of Tulsa, Oklahoma, from 2010-2025. I worked under 4 different marketing directors as the principal and sole designer for most of that period. Hideaway Pizza was founded in 1957 and quickly grew into a successful chain of restaurants under new ownership in the 1990s. The initial branding reflected the original counterculture, college-friendly restaurant near OSU, and the new ownership was moving more towards a family-friendly, community scene.
Services Provided
- Revamping and modernizing the logo and mascot, “Kahuna.”
- Make branding consistent across all printed and digital materials.
- Design. Illustration. Menu design including main menu, bar menu, kids menu, takeout menu.
- Signage, including billboards and custom neon sign design.
- Campaigns across merchandise including custom t-shirts and collector cup series.
- Vehicle wraps.
- Posters and advertising design.
- Social media video shorts
- Anything and everything
The Co-Creative Process
- We are creative partners. Collaboration can yield results greater than the sum of its parts. True success for me is when your vision and message are fully manifested. If you’re happy, I’ve succeeded; we’ve succeeded!
- We’ll sandbox your essence and message, establish goals oriented to the results you want, and then bring those ideas to life as campaigns that are distinct, creative, cohesive, and well-crafted.
- I like to orient my work towards building creative relationships and supporting clients over time. An ongoing creative partnership allows for the evolution of ideas, to adapt to changing markets and emerging technologies, essential in the fast-paced, visually competitive world we live in.
Independent Publishing
Cover Art, Illustration, Imagery | Book Layout | Design | IngramSpark/AmazonKDP Prep
Paltrow Press
Speaker at 2026 Chanticleer Author Conference
I had fun leading a discussion group on publishing children's books at @ Chanticleer Author's Conference today. Met some great independent authors. I learned as much as I shared. We discussed process, working with various people in the authoring workflow including illustrators; navigating and implementing creative direction; roles in [...]
What’s The Problem With AI?
My opinion: AI is not the problem. AI is a tool. Human beings are the problem, human beings injecting themselves into the intention of AI is the problem. humans are largely driven by economy and capitalism. Human values are always undercut and in contention with the pursuit of wealth. [...]
Bob Paltrow featured guest on Skagit Storytellers
LISTEN TO PODCAST I'm, well, red. Fun to be invited by Liz Duffy @liz.duffy80 to tell some of my story on @skagit.storytellers ! Thank you Liz for the interview and preface, Thank you to all the beautiful characters (friends) that populate my life story. https://www.podcastics.com/.../s03-ep026-bob-paltrow-370690/ by Liz Duffy:Bob [...]
Southside Living Interview with Bob Paltrow and Tracy Spring
By Editor David Benjamin Pillinger "Back to life, back to reality........."The January 2025 edition of Southside Living magazine is out and features local musician, graphic designer and illustrator Bob Paltrow and fellow local musician Tracy Spring as our feature story. Expertly photographed by Mark Turner at the delightful Firehouse Cafe in Fairhaven [...]
Bob Paltrow featured in Bellingham’s Cascadia Daily News 12.13.2024
Profiles From music to design, Bob Paltrow champions giving back Bellingham man wants to leave a positive impact on his community December 13, 2023 at 5:00 a.m. Bob Paltrow sits beside the grand piano at the FireHouse Arts and Events Center. In addition to being an accomplished musician and [...]
“LOVE DOESN’T CARE WHO YOU LOVE” A book by Tracy Spring and Bob Paltrow.
UPDATE December 14, 2023: T he book is moving along! About 3/4 of the way through the illustrations. Now aiming towards a late Spring 2024 release. JANUARY 2022: “LOVE DOESN'T CARE WHO YOU LOVE” A book by Tracy Spring and Bob Paltrow. KICKSTARTER Campaign. Concept drawings and works in [...]
Logos | Brands | Marks
Conceptual | Distinctive | Corporate, Cultural or Cool
